Hilton Marketing Strategies
Essay by people • August 15, 2011 • Study Guide • 679 Words (3 Pages) • 1,931 Views
HILTON MARKETING STRATEGIES
People in India are very pricing conscious and hotels have a huge market share in India, but slowly and gradually trends are changing; now people are becoming more brand and quality conscious. "Go Branded, Go for HILTON slogan hit the market at the right time and brought enormous response in terms of sales.
Price wise Hilton services are at par or almost cheaper than the services of its competitors. I found that HILTON's biggest strength is that people have trust in its commitments regarding the qualities of its products and after sales services.
HILTON MARKETING STRATEGIES
People in India are very pricing conscious and hotels have a huge market share in India, but slowly and gradually trends are changing; now people are becoming more brand and quality conscious. "Go Branded, Go for HILTON slogan hit the market at the right time and brought enormous response in terms of sales.
Price wise Hilton services are at par or almost cheaper than the services of its competitors. I found that HILTON's biggest strength is that people have trust in its commitments regarding the qualities of its products and after sales services.
HILTON MARKETING STRATEGIES
People in India are very pricing conscious and hotels have a huge market share in India, but slowly and gradually trends are changing; now people are becoming more brand and quality conscious. "Go Branded, Go for HILTON slogan hit the market at the right time and brought enormous response in terms of sales.
Price wise Hilton services are at par or almost cheaper than the services of its competitors. I found that HILTON's biggest strength is that people have trust in its commitments regarding the qualities of its products and after sales services.
HILTON MARKETING STRATEGIES
People in India are very pricing conscious and hotels have a huge market share in India, but slowly and gradually trends are changing; now people are becoming more brand and quality conscious. "Go Branded, Go for HILTON slogan hit the market at the right time and brought enormous response in terms of sales.
Price wise Hilton services are at par or almost cheaper than the services of its competitors. I found that HILTON's biggest strength is that people have trust in its commitments regarding the qualities of its products and after sales services.
HILTON MARKETING STRATEGIES
People in India are very pricing conscious and hotels have a huge market share in India, but slowly and gradually trends are changing; now people are becoming more brand and quality conscious. "Go Branded,
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