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Multidwell Case

Essay by   •  March 20, 2012  •  Essay  •  307 Words (2 Pages)  •  1,046 Views

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Multidwell was established by Paul Mathias and Adam Strong in 2010 based upon their common passion to manufacture and build high quality innovate dwellings modular in design and assembly but with a completely conventionally built appearance.

Multidwell has invested considerable resources over the past 12 months to fully develop its unique, highly innovative high quality dwellings, initially developed as a back yard dwelling solution. The current design, with slight modifications are also extremely well suited for other markets such as tourism and mining accommodation.

This Business Map has been put in place by key members of the Multidwell team to assess where the organisation currently is and to put in place effective measures and strategies to ensure sustainable growth is maintained to Multidwell's ultimate high standard.

The Multidwell Brand - our most valuable asset.

Multidwell understands that the meaning of a brand is its most precious and irreplaceable asset.

What a brand means or represents speaks to people's feelings or their intuitive side and creates an emotional affinity that makes them feel comfortable or uncomfortable with it. This meaning is not something that can be created over night, it is earned over many years.

The core Multidwell brand proudly stands for authenticity, honesty, reliability, creativity, unparalleled quality, expertise and constant innovation.

Mission Statement

To create systems that take the negative variables out of the building process making it possible to control cost and timing without sacrificing creativity, individuality and design flexibility.

Multidwell is in the business of creating back yard solutions, ecofriendly habitats and wealth for our clients.

Values

* Providing and adding unprecedented value to our clients, suppliers and employees.

* Constant and never ending improvement

* Ultimate customer service and satisfaction

* Providing certainty in all aspects of our products and delivery including price, quality, reliability, accountability and responsiveness.

* A passion to create & innovate

* To give back to our community and to make the world a better place

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