Technology

Tech Adv:

1. Incremental Innovation (after number years, and return, strong and force): tech improves, know how tech works, better know how to control, human resources(related) be smarter. Main point: make customers like it. Sustain: relationship between suppliers and customers.

2. Architectural innovation (): System. Not tech, just put things together. Using existing compo. New opportunity.

3. Radical innovation (scientific discovery, new product concept): entirely new way of doing sth. Something may well replace.

Tech S-Curve:

y-axis represents some measures of the powers of the technology (“Technology Performance Parameter”). Is something fundamental about tech.

x-axis is “time”. It can also depict the cumulative investment in researching development in a slight period.

S-shape start at 0, as tech is pursued usually requiring investment research development, progress is slowly cuz a lot to learn before the tech can be mastered. Rapid, progress well. Further improvements because more difficult. All tech we know are limited somewhere by nature.

Tech entrepreneur will take risk to try out sth dramatically different and will find success in launch a new tech S-curve. 3rd S – Curve.

S - curve Lighting tech (lamp exp): energy efficient, lumen/watt, incandescent lamp (GE company) ---> fluorescent lamp (Sylvania, PhillStap?) ---> high pressure lamp (expensive, ugly) ----> light emitting diodes(LED), not good at first, fourth party.

Product line life cycles:

1. A tech entrepreneur introduced the new tech and improve it incrementally over number of years during which the business fortune grow and grow more and more impressively.

2. Another entrepreneur, not someone from the original company introduced the new tech and that took over and then that entrepreneur and associated company became satisfied with incrementally improvement because their business fortune were growing and before long they will surprise by contribution of third tech entrepreneur who came up with a better reinforcement magnesium causing the 2nd player the ray and reinforcement to go in decline so on

3. Almost never does the industry leader in one tech also take over as industry leader with the succeeding tech, it is almost always a new entrepreneur, a new company that makes that introduction

2B:

Low competition also means opportunity, sneak up on the sleeping giant…

Incremental innovation: (innovate)change a little bit year-by-year, intel exp.

Radical

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