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Modern Media on the Impact of the Economic Efficiency

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Modern media on the impact of the economic efficiency

Modern media refers to a wide range of media, including television, radio, newspapers, Internet and other forms of, generally refers to Internet-based, both cultural transmission system including television, radio, newspapers, periodicals, and other elements of the general term relative to traditional media, the propagation speed of the modern media faster and greater information carrying capacity, spread way more diverse range of spread wider range of influence and control. Rapidly growing popularity and in-depth development of the modern media, whether all aspects of political, cultural, or economic changes but also to the community, with a sociological point of view, we have entered into an information society, while economic forms of production The manner and the relations of production also will be some changes.

Efficiency is for the optimal allocation of limited resources (such as raw materials, manpower, cash) when certain criteria (such as to obtain the maximum benefit) is reached when, said to achieve efficiency. More simply get the maximum benefit of the society from its scarce resources. Economic efficiency often determines the level of economic development of a region or country. So, the media is how it affects economic efficiency, economic efficiency is affected by the impact of the media make?

To solve this problem we must first analyze the level of economic efficiency by those factors. The basic aspects of the running of the economy, that is the flow of resources from the production and processing of a resource to exchange (the value of the play) to the use of the product value of the play, and ultimately achieve economic efficiency. Analysis of economic efficiency should be considered from three aspects, aspects of the acquisition of resources, the circulation of resources, resource use link. The realization of economic efficiency in these sectors will be affected by a variety of factors. Boils down to, the following factors, location advantages, production tools, financial investment, the quality of the population, information smoothness, policies and systems. Where all aspects of communication rely on the power of vector-borne, In other words, the media is to influence the spread of information through all aspects of economic efficiency. Vector-borne higher the efficiency, the higher the degree of information smoothly, economic efficiency will be higher. The media like to connect the various parts of the form of economic organization ties, ties have to rely on the completion of economic activity within the push and traction role, so the economic efficiency of the media is a big influence.

Ancient economic way here not to go into the details, we take a look at developed countries just past the era of the ongoing economic development of developing countries in industrial production. Analysis of the economic model of the circular flow diagram, two types of economic decision-makers, families and businesses. Business with family labor, land and capital (buildings and machinery) these inputs to produce goods and services, while the production of household consumption of goods and services, resources such circular flow between households and businesses.

In the era of large-scale industrial production, corporate decision-making production scale based on market supply and demand relationship, family based on the production of enterprises also need to select the products and services they need, that is in the process of resource flows, both sides need information timely communication and exchange, in order to complete the economic activities. And the media play a role of information dissemination, played a bridge role of the media at the time the main newspapers and broadcast media can say is relatively simple. The propagation characteristics of the newspaper, timeliness poor coverage is relatively limited, covering a wide range of broadcast, but broadcast to the airwaves for the carrier, so the information is not easy to save, in general, the communication of information between the enterprise and family are often not smooth easily out of touch.

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