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T.V Patrol

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Research topic: The local news programs' acceptance of infotainment way of scriptwriting the news: The case of T.V Patrol.

Introduction:

Infotainment also known as soft journalism, has been going on in the country decades since now. One of these newscasts includes ABS-CBN's TV Patrol. The show was born on March 2 1987 and has made a name for itself as one of the longest running newscast in the country. It's Originals anchors are former Vice President Noli De Castro and Robert Arevalo.

Over the past few years, TV Patrol has given the nation an infotainment way of news delivery. It uses segments such as 'Panalo 'to, Tambayan with Marc Logan, Lingkod Kapamilya by ms. Bernadeth Sembrano, Winner sa life segment hosted by Winnie Cordero and many more. Also it popularized giving trivia people. The segment anchors giving trivia includes the Late Ernie Baron, who popularizes, "Kapag Walang knowledge, Walang power" and Kuya Kim Atienza who's still present until right now. They give Information with the help of entertainment. It also pushes Citizen Journalism through Boto mo ipatrol mo! program which allows ordinary people report problems in their community by texting the provided numbers or by using social Medias such as Facebook and Yahoo.com. In recent editions, a new segment called Kuwentong Obrero (Workers' Story) is fitted into the newscast, which tackles the Philippines' great labor sector.

T.V Patrol has made a mark in every Filipinos lives. During the 1990-1992, Jr TV Patrol was born. Jr. TV Patrol was a Philippine children's news program. It is a spin-off of TV Patrol. One of the show's hosts was Doland Castro, currently a field reporter for ABS-CBN.

Local news programs way of delivering the news is somewhat disapproving according to our Professor. One of these disapproved programs is T.V Patrol. Segments such as "Tambayan with Marc Logan" "Star Patrol" and more make the news loose the importance of news in their day to day needs.

However, Not only does Filipinos do Infotainment, not in news programs though. International informative shows do this kind of information Delivery in order to keep the public interest up to keep their national television up also.

Due to the fact that the ways some American anchors pronounce the news better according to our Professor than the local news anchors, the students might be able to justify how really it was done. American anchors does not do infotainment in their news program, meanwhile Local news anchors does infotainment way in order to gain more viewership but sometimes it lessens the essence of what In reality a news really is and what are its importance to the economy of the Philippines.

Review of related Literature:

Definition of Infotainment

According to Wikipedia.org, Infotainment is "information-based media content or programming that also includes entertainment content in an effort to enhance popularity with audiences and consumers." According to many dictionaries infotainment is always television, and the term is "mainly disapproving."[3] However, many self-described infotainment websites exist, which provide a variety of functions and services.

According to: Therealdictionary.com, Infotainment is a combo word, like "fantabulous," that combines two words into one. It refers to television shows, movies, websites, and software that blend information and entertainment together. Certain news broadcasts can also be considered infotainment, since they strive to be as entertaining as they are informational.

Other forms of entertainment includes, Animation, mainstream movies, stage plays, other forms of music and dance, books,novels, other forms of games such as board games, which includes, chess and scrabbles, sports, video games and so much more. Meanwhile,Mass media refers collectively to all media technologies, including the Internet, television, newspapers, film and radio, which are used for mass communications, and to the organizations which control these technologies. Some of these Mass Media inlcudes newspapers, radio, television, film and internet. Mass Media deliversEntertainment with the help of entertainment.

The label "infotainment" is emblematic of concern and criticism that journalism is devolving from a medium which conveys serious information about issues affecting public interest, into a form of entertainment which happens to have fresh "facts" in the mix. The criteria by which reporters and editors judge news value - whether something is worth putting on the front page, the bottom of the hour, or is worth commenting on at all - are integral parts of this debate. Some blame the media for this perceived phenomenon, for failing to live up to ideals of civic journalistic responsibility, while others blame the commercial nature of many media organizations, the need for higher ratings, combined with a preference among the public for feel-good content and "unimportant" topics like celebrity gossip or sports.

Websites like Yahoo.com and CNET.com also have content that is both informational and entertaining. Software titles such as Grolier Encyclopedia and Encyclopedia Britannica serve primarily to inform, but are also geared to be entertaining, so they can be considered infotainment. While there is a blurry line between basic information and infotainment, if informational media makes an intentional effort to entertain, you can call it infotainment.

Origin of the Term

The terms "infotainment" and "infotainer" were first used in September 1980 at the Joint Conference of Aslib, the Institute of Information Scientists and the Library Association in Sheffield, UK. The Infotainers were a group of British information scientists who put on comedy shows at their professional conferences between 1980 and 1990.

An earlier, and slightly variant term, "infortainment" was coined in 1974 as the title of the 1974 convention of the Intercollegiate Broadcasting System (IBS), the association of college radio stations in the United States. It took place on April 5-7, 1974, at the Statler Hilton Hotel, now the Hotel Pennsylvania. It was defined as the "nexus between Information and Entertainment".

Infotainment in Journalism Field

According to Wikipedia.org, Some define "journalism" only as reporting on "serious" subjects, where common journalistic standards are upheld by the reporter. Others believe that the larger "news business" encompasses everything from professional

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