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Beauty is based souly upon the way society uses the media to create a rigid unrealistic gender image leading to judgements.

Beauty has become detrimental because people have chosen to make it this way. The media has deceived young women into thinking the ideal image for them is being small and slim.Young girls are being bombarded by images of women who are very thin and which leads them to criticize their own bodies. In the Dove Commercial: Onslaught directed by Tim Piper informs parents to " talk to your daughter before the beauty industry does "(Tim Piper). As young girls encounter the ads of women who have the perfect muscular physique they commence to become self-conscious of their body and look for ways to try an acquire the "desired" look. In the novel,"The Bluest Eye by Toni Morrison we see a young girl Pecola trying to find a way to fit in the standards of beauty being presented in her hometown. Being light skin with blue eyes , yellow hair and pretty clothes made you the idealistic child. Unfortunately for Pecola she did not have any of those traits , " a little black girl who wanted to rise up out the pit of her blackness and see the world with blue eyes"(Soaphead 174). Due to the message portrayed in her community Pecola goes on to seek help to try and make herself have blue eyes in order to be "beautiful" and loved.The pictures being shown by the media illustrate that the normal person in unattractive which causes the audience to amend to the media's vision of what is beautiful and they will do anything to achieve the perfect women look .

Beauty's definition has changed over the past century and the effect on women today is remarkable. Nowadays the media has made women feel the need to look a certain way and present themselves at their best in order to receive the love and respect they want. Literature pieces like the novel, " The Bluest Eye" by Toni Morrison reveals to us how characters in the story such as Geraldine try to escape what her culture says she will grow up to be and look. She tried to concur being white and moving to Ohio where " there she built her nest, ironed shirts, potted bleeding hearts, played with her cat ,and birthed Louis Junior"(Claudia 86). She adapted her lifestyle to try and fit in on what a typical caucasian women life would be like.Having the lifestyle of a caucasian women meant you were higher in class and had something to be proud of. The media's brainwash technique has driven the young generation to look up to the artificial role models which has created a superficial generation. In the Dove Commercial: Onslaught directed by Tim Piper reveals how the media distorts the images to make them impeccable before shown the the public." No wonder out perception of beauty is distorted"(Tim Piper). Technology has created an unrealistic look for women to follow



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