OtherPapers.com - Other Term Papers and Free Essays
Search

Business Plan in Teda Tianjin China

Essay by   •  November 4, 2016  •  Business Plan  •  2,855 Words (12 Pages)  •  1,206 Views

Essay Preview: Business Plan in Teda Tianjin China

Report this essay
Page 1 of 12

SOUTHERN CROSS UNIVERSITY

ASSIGNMENT COVER SHEET

For use with online submission of assignments

Please complete all of the following details and then make this sheet the first page of each file of your assignment – do not send it as a separate document.

Your assignments must be submitted as either Word documents, text documents with .rtf extension or as .pdf documents. If you wish to submit in any other file format please discuss this with your lecturer well before the assignment submission date.        

Student Name:

Cao Wenzhen,  Su Tongyu, Niu Ziwei, Li Jinyu, Ma Lincheng Gao Liuchang  Liu Yumeng

Student ID No.:

22587019 22587190 22587187 22587158 22587048 22587132 22587174

Unit Name:

Entrepreneurship and Innovation  

Unit Code:

NMG00314

Tutor’s name:

Kit Bentness

Assignment No.:

2

Assignment Title:

Business Plan

Due date:

14th  September 2016

Date submitted:

14th September 2016

Declaration:

I have read and understand the Rules Relating to Awards (Rule 3 Section 18 – Academic Misconduct Including Plagiarism) as contained in the SCU Policy Library. I understand the penalties that apply for plagiarism and agree to be bound by these rules. The work I am submitting electronically is entirely my own work.

Signed:

(please type your name)

Cao Wenzhen

Date:

14th  September 2016


[pic 1][pic 2]

No.29 the thirteen avenue
Tianjin TEDA 300457

18234567890

020-6060110

weicecleam@163.com

www.Icecleam.com


Table of Contents

  1. Executive Summary        
  2. Company Overview        

Company Overview

Member Introduce

Mission Statement

  1. Industry Analysis        

Industry Overview

Relevant Market size

  1. Customer Analysis        

Target Market

Customer Needs

  1. Competitive Analysis        

Direct Competitors

Indirect Competitors

Competitive advantages

  1. Marketing Plan        

Product

Pricing

Promotion Plan

Distraction

  1. Operation Plan        

Key operational process

Milestones

  1. Management Plan        

Organization Chart

  1. Financial Plan        

Financial overview

Sales Forecast

Projected Cash Flow

Profit and Loss Statement in 2019

Balance Sheet in 2019

  1. Appendix        

Competitor Analysis – KFC

Break-even Analysis


Executive Summary

[pic 3]

Ice cleam is common ice cream but with a useful, edible, and environmentally friendly saucer to its cone. It aimed at prevent people’s clothes and hand from ice cream melts down of the cone and they don’t have to waste times and money in laundry. At the mean times, customers can take their pick from many delicious flavors, such as milk, sugar, chocolate, coffee, fruit and so on for their own taste.

The primary rationale for the success of this business is that it there is no one have the same kind of business or ideas in Chinese market now. Thus a clear gap exists in the market to selling ice cleam with highly trained staff and authentic products and services.

There is no doubt that the primary products will be the ice cream with ice cleam, with a focus on internationally recognized supermarket and local dessert shop in Tianjin. It will be a focus of the academic area and commercial area in Northern China, as the Chinese ice cream market continues its rapid growth.

[pic 4]

Company Overview

Company Overview

[pic 5]

The name of our venture is SELEVEN, a combination of seven and eleven which are the number of our group members and the group number and the business rationale is simple: convenient design makes products more attractive. Our business is selling a kind of improved ice cream cone called Ice-cleam with many different flavors of saucers that can catch the drips and the saucers can be sold alone. China has been the largest ice cream market in the world since 2014 and the worldwide ice cream market keeps growing, meanwhile Chinese ice cream market has a bright prospect. The new venture aims to be outstanding in the ice cream market, we have creative appearance and various flavors which are more attractive than other competitors. We seven members in our group share the ownership equally.

...

...

Download as:   txt (18.4 Kb)   pdf (556.1 Kb)   docx (1 Mb)  
Continue for 11 more pages »
Only available on OtherPapers.com
Citation Generator

(2016, 11). Business Plan in Teda Tianjin China. OtherPapers.com. Retrieved 11, 2016, from https://www.otherpapers.com/essay/Business-Plan-in-Teda-Tianjin-China/58377.html

"Business Plan in Teda Tianjin China" OtherPapers.com. 11 2016. 2016. 11 2016 <https://www.otherpapers.com/essay/Business-Plan-in-Teda-Tianjin-China/58377.html>.

"Business Plan in Teda Tianjin China." OtherPapers.com. OtherPapers.com, 11 2016. Web. 11 2016. <https://www.otherpapers.com/essay/Business-Plan-in-Teda-Tianjin-China/58377.html>.

"Business Plan in Teda Tianjin China." OtherPapers.com. 11, 2016. Accessed 11, 2016. https://www.otherpapers.com/essay/Business-Plan-in-Teda-Tianjin-China/58377.html.