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  • Political Advertising

    Political Advertising

    Since the 1950's television ads have been used by politicians to broadcast their messages to the voters of America. In the 1952 Eisenhower campaign, a series of short spots appeared during commercial breaks on prime time television in order to enhance Eisenhower's television image. The first political ad aired was created by Disney for the Eisenhower campaign. The ad was simplistic and upbeat, with a happy tune and a positive message. It showed Eisenhower's appeal

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    Essay Length: 413 Words / 2 Pages
    Submitted: October 15, 2012 Essay by Natalie
  • Subliminal Advertising

    Subliminal Advertising

    Companies spend millions of dollars in advertising campaigns to influence our thoughts, actions, and buying habits, They affect our views and, whether directly or indirectly, persuade us to buy their products. Subliminal messages intentionally created within advertising imagery has become a popular means to acquire maximum profits. In ads, hidden messages are used to appeal to our subconscious, which in turn, influences our behavior and buying habits. These obscured messages do not appear by accident

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    Essay Length: 276 Words / 2 Pages
    Submitted: October 16, 2012 Essay by Natalie
  • Our Children and the Quality of Their Physical Education

    Our Children and the Quality of Their Physical Education

    Our Children and the Quality of Their Physical Education Many schools today are undergoing many changes, changes due to funding cuts or demands to improve academic scores; therefore affecting other school programs; one of those programs being, physical education. The quality of the physical education programs has diminished affecting the role that it [physical education] has on children of today. This paper will address two factors, childhood obesity and budget constraints, that impact physical education

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    Essay Length: 2,877 Words / 12 Pages
    Submitted: November 3, 2012 Essay by showmewhour
  • Psychological Obesity in Children

    Psychological Obesity in Children

    Manuel De Jesus Mrs Wisniewski English 101 4/26/12 Psychological Obesity in Children What I already knew/What I wanted to know I never liked to go to the doctor, when I was a child. I always heard these dreadful words "Manuel can step up to the scale please?" my physician informed me. It always affected me and other kids mentally that knew they were obese. There were many questions going through my head, while I listened

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    Essay Length: 1,685 Words / 7 Pages
    Submitted: November 17, 2012 Essay by Mannyfresh90
  • Social Network Advertising

    Social Network Advertising

    Social Network Advertising This assignment is very interesting. Social networking is so important to people these days. It provides a way for them to keep in touch with people they have known three days or even thirty years. I looked at businesses that I myself have followed and what they do on their social networks that keep me coming back as a customer. The first business that I am going to discuss is Epiphone Guitars.

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    Essay Length: 302 Words / 2 Pages
    Submitted: November 27, 2012 Essay by haleyrosenbaum
  • Advertisement Case

    Advertisement Case

    Over the past eight years, I have been consumed by the media's portrayal of women. I am like most women who look over to magazine ads and see what feminine and flawless looks like . I lived in New York , the number one ranking fashion capital in the United States, and saw first hand that most women care about their physical appearance. Being thin, attractive and in the latest fashion designer clothes is often

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    Essay Length: 1,083 Words / 5 Pages
    Submitted: November 30, 2012 Essay by maitai661
  • Homelessness and Its Effect on School - Age Children

    Homelessness and Its Effect on School - Age Children

    Homelessness and its effect on School - age Children In the United States where many people are brief and homeless. There is a growing sub-population of the homeless and they are families with children. The primary culprit is poverty because lack of employment and underemployment, which correlates with the lack of adequate education. In view of the importance of education as the fundamental means of changing life cycles and its direct relationship to income and

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    Essay Length: 528 Words / 3 Pages
    Submitted: December 1, 2012 Essay by sroucloux
  • Advertising Core Elements

    Advertising Core Elements

    When creating promotional strategies you should think of its many facets. A promotional strategy cannot live on only a few components. It must live on most if not all, including advertising, sales promotion, publicity, personal selling, and direct marketing. Each of these factors plays a key role in positioning the seller into an area where consumers are more than willing to buy their products. Looking at these components and how they are used in certain

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    Essay Length: 1,028 Words / 5 Pages
    Submitted: December 4, 2012 Essay by vickobe
  • Mednet Advertising

    Mednet Advertising

    1. What does an advertiser want? Sales, leads, brand awareness? What are the best metrics for measuring those? How do you determine if the business model produces the results that an advertiser wants? Companies advertise in order to increase revenues, identify potential new customers and build their brand equity in the marketplace. Although all of the foregoing reasons for advertising are interrelated, each may have a very distinctive timeframe. Increasing sales/revenue is typically a targeted

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    Essay Length: 999 Words / 4 Pages
    Submitted: December 8, 2012 Essay by mjmichaels
  • Violent Video Games Effect on Children

    Violent Video Games Effect on Children

    Violent Video Games effect on Children How many times have we turned on the Television and heard the news about acts of crime children have committed. We see it happen plenty of times all over the world. One of the many overlooked issues that possibly contribute to the crimes is violence in video games. Video games have a part in contributing to children's behavior. In today's society children are addicted to video games and these

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    Essay Length: 974 Words / 4 Pages
    Submitted: December 11, 2012 Essay by baker0879
  • Children, Parents and the Importance of Education

    Children, Parents and the Importance of Education

    Tyrefe Lanier April 21, 2012 Professor Jeff Mark ENGLISH 102 Children, Parents and the Importance of Education What does it mean to be successful? Most Americans strive for money and power to measure their success. Then there are the Americans who measure success by academic and career achievement. Parents in particular have their own formula that they use to determine the success of their child. For most Americans, going to school and receiving a fine

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    Essay Length: 3,252 Words / 14 Pages
    Submitted: December 11, 2012 Essay by Tyrefe
  • Humane Lifespan Development: The Nature of Children

    Humane Lifespan Development: The Nature of Children

    Human Lifespan and Development: The Nature of Children Philosophical ideas about the development of children arose from old ideas about human nature and history. Many of the philosophers who proposed philosophical ideas about childhood development are considered either nativists or maturationists. The view of nativists is that behavior is innate and is strongly affected by the genes. Maturationists also believe that genes influence behavior, but the behavior grows to maturity because it is under the

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    Essay Length: 942 Words / 4 Pages
    Submitted: January 27, 2013 Essay by aundreariley
  • Strongbow Advertising Campaign

    Strongbow Advertising Campaign

    Executive Summary The UK market for alcoholic beverages is currently experiencing a slow-down, however contrary to the general market trend, the sub-market for Low alcohol ciders is registering an impressive turn of growth. Within the last eight years, preferences for cider and attendant sales volumes have increased as consumer stereotypes of the beverage as a drink for women have waned. Accordingly the cider market is on a growth trajectory; within the last three years alone

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    Essay Length: 5,326 Words / 22 Pages
    Submitted: February 3, 2013 Essay by skazka151
  • Broadcast Advertising

    Broadcast Advertising

    Broadcast Advertising:- We are going to advertise this new Nintendo game, on the channels; itv/2, CITV, cbbc, nickelodeon and other that appeal to our audience. We have chosen these specific channels because we believe that these channels suit the age rating of the game which is 7+. Experiential Advertising:- For our experiential advertising we have chosen our location to be at a local park. The reason we have chosen a local park is because it

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    Essay Length: 517 Words / 3 Pages
    Submitted: March 9, 2013 Essay by mylifeisabook
  • Advertisements Case

    Advertisements Case

    The main argument described by the writer is that advertisements are widespread and poisonous of the mental pollutants. Commercial advertising has increased without our consciousness and now we can't imagine the life without advertising. Also the writer says there is no space to run. Nobody is immune and nobody will be spared. First of all, there is no doubt North American literally lives with commercial advertising. The writer says that an estimated 12 billion display

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    Essay Length: 361 Words / 2 Pages
    Submitted: March 11, 2013 Essay by 88jiyeon
  • Impact of Divorce on Children

    Impact of Divorce on Children

    IMPACT OF DIVORCE ON CHILDREN Much concern has been expressed over the challenges faced by children born out of wedlock and raised by single parents. However, even for children born in a traditional marriage, there are potential problems. In the modern world, divorce is becoming more frequent, especially in Western nations. The past half-century has seen children exposed to divorces at an increasingly high and unprecedented rate. Many traditional sources and common wisdom hold divorce

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    Essay Length: 1,211 Words / 5 Pages
    Submitted: March 18, 2013 Essay by buckeyedeb09
  • Advertising Management

    Advertising Management

    Designed by a Korean designed named Kwang Hoo Lee the Mona Lisa Chair is a concept--chair that can be transformed into wall art to save space. The designer does them one better by turning the chair into a work of art. The frame becomes the framework for the chair - and the possibilities of adapting and customizing the classic image are endless. This art print displays sharp, vivid images with a high degree of color

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    Essay Length: 303 Words / 2 Pages
    Submitted: March 18, 2013 Essay by eugenelk
  • Online Advertising Situation Analysis

    Online Advertising Situation Analysis

    SITUATION ANALYSIS EXTERNAL ANALYSIS Opportunities: * Online advertising predicted to grow six times more quickly than traditional media between 2006 to 2009. Online business is now a $21.4 billion business. * The social networking websites have huge potentials, currently there are 61% of teens and 80% of young adults are using social networking websites. * Quite different with Web 1.0 where firms utilized the Internet as a distribution for content, Web 2.0: is a two

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    Essay Length: 1,618 Words / 7 Pages
    Submitted: March 31, 2013 Essay by monacoj
  • Job Advertisement Analysis

    Job Advertisement Analysis

    The study of media technology and communication sector has been rapidly changing over the last decades to a broader scope. Mass communication is the preferred term to articulate this transformation. Turlow (2011, p.17) define mass communication as "the industrialized production and multiple distribution of messages through technological devices". This definition indicates that people are now actively participating in production, consumption and distribution of media. Innovation in media technology and communication has resulted in an enhanced

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    Essay Length: 1,607 Words / 7 Pages
    Submitted: March 31, 2013 Essay by Wenlie
  • Children Exploited to Fulfill Parent's Long Lost Dreams

    Children Exploited to Fulfill Parent's Long Lost Dreams

    Children Exploited to Fulfill Parent's Long Lost Dreams Hundreds of parents sign-up their children in beauty pageants every year, spending thousands of dollars in entry fees, dresses, coaches, makeup, and travel. As an excuse, they pretend to teach confidence to their children, as well as trying to convince themselves they are not exploiting their children by saying they do it for them. Despite all the lies, the children are painted a marvelous picture that lures

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    Essay Length: 1,212 Words / 5 Pages
    Submitted: April 1, 2013 Essay by isabellaines
  • McDonalds Advertising Analysis Paper

    McDonalds Advertising Analysis Paper

    Evan Andrew JAMS 214 Professor Popp 3/9/13 Advertising Analysis Paper Part A For group A, I chose to take a closer look at the Sharper Image ad. Out of the three ads that were given, this one stood out to me the most because from class Wednesday talking about Erving Goffman's ideas of femininity and power in advertising. Through Goffman's principles, this ad embodies almost everything that we talked about in class. For the first

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    Essay Length: 1,367 Words / 6 Pages
    Submitted: April 12, 2013 Essay by evanandrew
  • Does Fantasy Fiction Really Have Bad Effects on Children?

    Does Fantasy Fiction Really Have Bad Effects on Children?

    These days there are many arguments about bad effects of fantasy fiction. Especially parents are concerned about their children. They think there are no good effects of fantasy fiction because nobody showed or told them anything about it. They just know that fantasy fiction is harmful to their kids but there are so many good effects of it. Fantasy fiction has so many benefits like it makes you understand what's good and what's bad teaches

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    Essay Length: 506 Words / 3 Pages
    Submitted: April 14, 2013 Essay by Zeynep
  • Henrietta's Children - Hela Cells Lacks Case

    Henrietta's Children - Hela Cells Lacks Case

    Some argue that since Henrietta's children share the same cells with their mother that they are also part owners of the HeLa cells. Because of this it is argued that by doing research on the cells they are also doing research on the Lacks children. Research on the HeLa cells should be covered by the Common Rule. "The Common Rule says that research subjects must be allowed to withdraw from research at any time." With

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    Essay Length: 509 Words / 3 Pages
    Submitted: April 25, 2013 Essay by janessa13
  • The Influences of Advertising Toward Customers

    The Influences of Advertising Toward Customers

    Research Topic The influences of advertising toward customers Research Background Advertising is the one of the marketing strategy regarding sending messages to customers. This message is delivered through one-way communication media. Advertisements can give an obvious impact on the success of small or large businesses alike, create and distribute advertisements. It is also can be created to appeal a mass audience or a select target niche. Advertisements can be placed on a variety of media.

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    Essay Length: 614 Words / 3 Pages
    Submitted: April 27, 2013 Essay by kenjiomega
  • Effective of Punishment on Children

    Effective of Punishment on Children

    PART 1: Does exposure to media violence increase an individual's likelihood of engaging in violent behavior? Word Count: 480 Source 1 (with APA Style Reference) Kirsh, Steven J. (2011) Children, adolescents, and media violence: A critical look at the research (2nded.). Research strategy: Searched using Monash library online database (PsycINFO) Relevance: It explores new findings and key topics such as internet aggression, viewing violence in sports, and playing violent video games. It provides the most

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    Essay Length: 529 Words / 3 Pages
    Submitted: May 3, 2013 Essay by etang

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