Media Production

I just completed the Media Production course at Coventry university which had to do with producing new and innovative forms of practice in media production, editing clips, film making etc. The course gave me theoretical and practical skills to apply for careers in television, radio, film, digital media and commerce as a producer, analyst and designer. This degree will afford me the opportunity to work in the production department of an Advertising Agency, Television house or a Production company.

Now that I am done with that course I want to build on it to study another masters course in Marketing Communications to broaden my employment appeal. This will enable me to acquire the main marketing techniques needed and enhance the previous media skills already acquired. The great thing about Marketing Communication is that it is a function that is needed in every company, in every industry, so career potential is unlimited. This is unlike Media Production career prospect which is rather limited to the production units of Advertising Agencies, TV houses and Production Companies.

The Marketing Communications course is relevant to my previous study because this will definitely enhance both the communication skills and the video skills I already have. If I were to work in the Marketing department of an organization, aside from making tv commercials for them, I would also need to be able to advertise their products for them, do some media and marketing research etc. I need to have the marketing skills to be able to do that. By doing this course it will definitely enhance my career prospects.

The Marketing Communication Course will also give me sufficient foundation in marketing so that I can be able to do things like sales promotion, advertising, branding etc and make me fully ready for the marketing world. The 3 month internship will be very beneficial to me because it covers the main marketing communication techniques which will help me a lot with the marketing techniques needed to be successful in my future career and will prepare me and improve my career prospects in marketing and other business areas.

I plan on taking up a telecommunications job in my home country in the media and marketing sector in Nigeria after the marketing communications course because its one of the hottest careers there right now and a course in marketing communications will greatly contribute towards the realization of my set goals. I initially wanted a degree in Marketing communications and media but I couldn't get that in Coventry university, so I decided to settle with only the media production course then, and follow up with Marketing Communications later. Now that I am done with that course, this is the perfect opportunity for me to study the course that will complete what I always intended to study.

Therefore I would love to study this marketing

...