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Last update: June 8, 2015
  • Philip Kotler - Principles of Marketing

    Philip Kotler - Principles of Marketing

    Markets are changing fast. New markets are emerging, trading blocks are extending and communications channels about products and selling them are changing at a revolutionary pace. The signs of this change are everywhere in this text. Many people will use Principles of Marketing alongside its associated CD- ROM, Interactive Marketing. An increasing number of references are now Web- site addresses that anyone can access from their PC. Yet amid this turmoil some issues remain the

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    Essay Length: 593 Words / 3 Pages
    Submitted: October 10, 2010 Essay by people
  • Exploration of Internal Service Systems Using Lean Principles

    Exploration of Internal Service Systems Using Lean Principles

    Any organization, whether it is classified as a manufacturing, service, non-profit, or government entity, includes a number of internal professional service units that ultimately affect its long term performance. Each unit provides one or more services to internal customers, or to external customers, or to both. Examples of such units include marketing, research and development, engineering, information technology, human resources, and consumer affairs. Regardless of the organization's size, almost all professional staff members deliver an

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    Essay Length: 352 Words / 2 Pages
    Submitted: June 27, 2011 Essay by people
  • Highlight the Production Management Philosophy and Principles of Theory of Constraints

    Highlight the Production Management Philosophy and Principles of Theory of Constraints

    Highlight the production management philosophy and principles of TOC The Theory of Constraints is a management philosophy introduced by Dr. E Goldratt through his book 'The Goal' (1992 2nd Ed.). The Theory of Constraints (TOC) focuses, through scientific principles, on the resources of an organisation by improving the performance of the constraint that directly affects the production methods of a specific company. It is an approach which seeks to solve constraints and problems in a

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    Essay Length: 593 Words / 3 Pages
    Submitted: June 28, 2011 Essay by people
  • Mngt150 - Principles of Maketing Study Guide Ch.1-9

    Mngt150 - Principles of Maketing Study Guide Ch.1-9

    PRINCIPLES OF MARKETING STUDY GUIDE CH 1-9 Chapter 1: 1. Stakeholders - The people and groups that supply a company with its productive resources and so have a claim on and stake in the company. (customers, employees, suppliers, and shareholders) 2. Discovering and satisfying consumer needs - The first objective in marketing is discovering the needs and wants of consumers who are prospective buyers and customers. This is not an easy task because consumers may

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    Essay Length: 1,564 Words / 7 Pages
    Submitted: June 30, 2011 Essay by people
  • Mkt 229 Principles of Marketing 2 - Study Guide only

    Mkt 229 Principles of Marketing 2 - Study Guide only

    MKT 229 Principles of Marketing 2 Assignment II - Individual Written Assignment (Marks allocation: 60 marks) Students are asked to write out their findings in report format. Instructions: Choose one FMCG company, different from that in Assignment 1 (must be operating actively in Malaysia) * Task 1: Conduct a PEST analysis.(Word count 1800 words) a) What are the current political, economic, social and technological issues? b) How are the PEST issues affecting your organisation? c)

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    Essay Length: 306 Words / 2 Pages
    Submitted: July 4, 2011 Essay by people
  • Virgin Trains Marketing Principles

    Virgin Trains Marketing Principles

    Task 1.1: Virgin Trains' vision is: 'To become the most safe, consistent, reliable and profitable of the train operating franchises in a climate that respects different views and people need not be afraid to be open and honest'. This vision reflects Virgin Trains' forward-thinking style. This may stand the company in good stead in any future franchise bids. Virgin Trains seeks to differentiate itself from other rail competitors in order to increase customer satisfaction and

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    Essay Length: 1,077 Words / 5 Pages
    Submitted: July 12, 2011 Essay by people
  • Analyze the Ethical Principles in Conflict for Senior Staff Gerontology Nurse Kellie Peplau Relating to the Case of Patient Rex Ferguson

    Analyze the Ethical Principles in Conflict for Senior Staff Gerontology Nurse Kellie Peplau Relating to the Case of Patient Rex Ferguson

    In order for society to function adequately, it is crucial that the facilities which contribute to the well-being of its members also function sufficiently; this would include health related facilities such as hospitals, and long term care centers. The case study presented explains the renovation and development of Manchester Health Center, and conflicts that arise in its expansion among professionals and patients. The restructuring of the center created a strain on many of the healthcare

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    Essay Length: 473 Words / 2 Pages
    Submitted: July 15, 2011 Essay by gkaur121
  • Communication Process and Principles

    Communication Process and Principles

    Communication Process and Principles Linear Communication: Linear communication is one-sided there is a sender and receiver. The receiver does not respond to the message when it is received the receiver will translate the message however it came across. A good example would be a voicemail. Transactional Communication: Transactional communication would be like having a conversation with another person and the tone of voice used or possibly a certain gesture caused the message to not be

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    Essay Length: 386 Words / 2 Pages
    Submitted: August 4, 2011 Essay by people
  • Principle of Good and Effective Form Design

    Principle of Good and Effective Form Design

    A good form design is to ease the understanding of the person dealing with the source documents. The most important principle of a good and effective form design is simplicity. -As simple as possible For example, if a form is needed to design a complicated business transaction, it does not mean the form has to be complicated. Therefore, the invoice should be as simple as possible for customer to understand easier. -A heading to state

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    Essay Length: 370 Words / 2 Pages
    Submitted: August 9, 2011 Essay by people
  • Application of Free Fall Principle in Determining Height of Structures

    Application of Free Fall Principle in Determining Height of Structures

    RATIONALE Introduction Introduction to Free Fall A free falling object is an object that is falling under the sole influence of gravity. Any object that is being acted upon only by the force of gravity is said to be in a state of free fall. There are two important motion characteristics that are true of free-falling objects: * Free-falling objects do not encounter air resistance. * All free-falling objects (on Earth) accelerate downwards at a

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    Essay Length: 3,099 Words / 13 Pages
    Submitted: August 15, 2011 Essay by people
  • Generally Accepted Accounting Principles

    Generally Accepted Accounting Principles

    Generally Accepted Accounting Principles Generally Accepted Accounting Principles, or GAAP, is an accounting language of business used in health care facilities that have specific policies they must abide by when making choices for the direction of the institution. The Financial Accounting Standards Board, also known as FASB, developed these rules to guide them in recording and reporting financial information. Organizations use GAAP rules to report transactions. GAAP policies help to have consistency in business recording

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    Essay Length: 942 Words / 4 Pages
    Submitted: August 31, 2011 Essay by people
  • Acc 300, Principles of Accounting - Accounting Regulatory Body

    Acc 300, Principles of Accounting - Accounting Regulatory Body

    Accounting Regulatory Body Eduardo Mateus University of Phoenix ACC 300, Principles of Accounting Kris Tontis (FAC) June 26, 2007 Accounting Regulatory Body The overall responsibility and accountability of a business' finance and accounting systems depends on how efficiently its accounting governing body works. The businesses in United States use the generally accepted accounting principles (GAAP) to compile their financial statements. Furthermore, most countries in the world use accounting principles similar to GAAP. In my opinion

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    Essay Length: 599 Words / 3 Pages
    Submitted: September 6, 2011 Essay by people
  • Business 308: Principles of Marketing - the Walt Disney Company Description

    Business 308: Principles of Marketing - the Walt Disney Company Description

    The Walt Disney Company Danjel Lessard & Lauren Northcutt Business 308: Principles of Marketing Professor Simpson The Walt Disney Company Description What started out to be nothing more than a dream of Walter Elias Disney, with the release of Alice in Wonderland, a series of short film comedies, the beginning of a world renowned global corporation Walt Disney had evolved. Walter and his brother Roy were equal partners in what was originally the Disney Brothers

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    Essay Length: 5,386 Words / 22 Pages
    Submitted: September 20, 2011 Essay by Mani123
  • Evidence Dynamics: Locard's Exchange Principle & Crime Reconstruction

    Evidence Dynamics: Locard's Exchange Principle & Crime Reconstruction

    "Evidence Dynamics: Locard's Exchange Principle & Crime Reconstruction" ________________________________________ Of all responsibilities shouldered by the forensic scientist, the reconstruction of the circumstances and behaviors involved in a crime is one of the most important. In conjunction with agreeable witness accounts, a crime reconstruction may be a powerful instrument of corroboration. In the face of conflicted witness accounts, it may provide an objective view that points to one possibility over another. In the absence of witness

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    Essay Length: 5,548 Words / 23 Pages
    Submitted: September 24, 2011 Essay by people
  • Principles in Us Politics

    Principles in Us Politics

    One of the main principals in U.S politics is public representation. We as the people elect public officials to represent us. Elections are important for U.S citizens because we get to elect people who we feel can lead us. There is a tension in that we get to choose the people to elect, but have no power in impeaching them. The impeachment process varies between different states. There are many similarities in which the states

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    Essay Length: 1,112 Words / 5 Pages
    Submitted: November 9, 2011 Essay by people
  • The Legal Principle Established

    The Legal Principle Established

    The legal principle established by the exclusionary rule is entrenched in the United States of America Constitution, these principles relate to the fourth and Fourteenth Amendments. The Fourth Amendment deals with the right of individuals not to be subjected to illegal searches and seizures. These search and seizures are prohibited law enforcement from conducting them without a search warrant as well as notice to the individual by law enforcement. The Fourteenth Amendment however, deals with

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    Essay Length: 415 Words / 2 Pages
    Submitted: November 28, 2011 Essay by shannin07
  • Guiding Ethical Principles of Interpersonal Communication

    Guiding Ethical Principles of Interpersonal Communication

    In this paper, I will give a few bullets on the guiding ethical principles of interpersonal communications and my insights about the specific learning topic I chose; nonverbal communication. Ethics is defined as a branch of philosophy that focuses on moral principles and code of conduct. These issues concern what is right and what is wrong. There are always ethical implications when dealing with interpersonal communication because of the irreversible nature of it. The governing

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    Essay Length: 1,070 Words / 5 Pages
    Submitted: January 4, 2012 Essay by people
  • Principles of Management

    Principles of Management

    I am writing my paper on my friend Bob. He works for a company named UniFirst Corporation. His title there is Route Sales Manager. Bob has worked for this company for one year and eight months. He has been in his position now for about eight of those months. UniFirst is a leading supplier of uniforms, work wear and related products to businesses big and small since 1936. They provide a wide range of apparel

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    Essay Length: 834 Words / 4 Pages
    Submitted: February 19, 2012 Essay by crys3369
  • The Principles of Capital Funding Planning

    The Principles of Capital Funding Planning

    The principles of capital funding planning Introduction Capital funding planning is concerned with sources of finance or funds, in particular those comprising the capital structure. While there is probably an optimal capital structure or mix of debt (loans, debentures) and equity (ordinary shares and reserves), it is certainly no easy matter to achieve it or, indeed, determine what it is. It is possible to list the factors which ought to receive consideration but assessing the

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    Essay Length: 558 Words / 3 Pages
    Submitted: March 3, 2012 Essay by people
  • Principle of Management

    Principle of Management

    principle of management In this paper I will be explaining the evolution of management from the beginning of the industrial revolution to present which includes Classical School of Management, the Human Relations/ Behavioral School of Management, Theory The Classical school of thought began during the Industrial Revolution around 1900 and continued into the 1920s when new problems related to the factory system began to appear. Managers were unsure of how to train employees (many of

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    Essay Length: 333 Words / 2 Pages
    Submitted: March 28, 2012 Essay by people
  • Worldcom: The Matching Principle

    Worldcom: The Matching Principle

    WorldCom: The Matching Principle 1. Consider the principles, assumptions, and constraints of Generally Accepted Accounting Principles (GAAP). Define the matching principle and explain why it is important to users of financial information. The matching principle requires a company to match expenses with related revenues in order to report a company's profitability during a specified time interval. The matching principle related to WorldCom in terms of revenue recognition, recording of expenses, taxes, investor relations, and managerial

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    Essay Length: 1,216 Words / 5 Pages
    Submitted: April 1, 2012 Essay by people
  • Principles of External Auditing

    Principles of External Auditing

    Writing essays and academic papers is any students' nightmare. Do you find it difficult and time consuming to write college essays? Uk.bestessays.com provides you with a premier, UK, essay-writing service. You will receive a top-quality, custom essay, written by an experienced essay writer for each essay you order from us. Our team of essay writers has been where you are. They were once students like you and remember wishing for a helping hand with their

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    Essay Length: 506 Words / 3 Pages
    Submitted: December 4, 2012 Essay by test25
  • Social Proof Principle of Persuasion

    Social Proof Principle of Persuasion

    Social Proof Principle of Persuasion Social Proof Principle of Persuasion Persuasion is the process of changing one's thinking towards something. According to Cialdini (2006), there are six principles used to explain persuasion. They include: reciprocation, social proof, commitment and consistency, authority, liking and scarcity. These theories have been used to explain what persuades people to do various things (Davidson, 2008). Social proof is a principle of persuasion that states that people's actions and decisions are

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    Essay Length: 1,109 Words / 5 Pages
    Submitted: March 21, 2013 Essay by yly15
  • Motivation: Theories and Principles

    Motivation: Theories and Principles

    Marking Feedback CB612: SwimRunCycle Mark 68% GOOD POINTS: Punchy name Credibility of personal previous experience Good statistics on the demographics of the targeted town and local clubs whose members would be ideal customers Clearly defines the USP Good use of the 4 P's to review the marketing mix Deals for local clubs good Launch Promotion good 20% off + sponsoring local events, customer database and target retention figure considered Differentiated products which have been well

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    Essay Length: 286 Words / 2 Pages
    Submitted: May 8, 2013 Essay by nsheikh
  • Accounting Principles

    Accounting Principles

    Abstract In this research paper I will be going over some unusual accounting practices of Lehman Brothers Co. I will be identifying some strengths and weaknesses of each department and make recommendations for improvement. I will also attempt to identify the problems and conflicts that lead to the demise of the Lehman Bro. Co. Accounting Principles Accounting simply put is the language of business. It is a system of recording, summarizing, and analyzing the economic

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    Essay Length: 499 Words / 2 Pages
    Submitted: May 11, 2013 Essay by omarswilson

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